It is a fact that Covid-19 has changed the way we work and connect at a fundamental level allowing software like Zoom to attain the same status as others that have become so frequently used in daily language that they are also considered to be verbs like Xerox. Although it is true Zoom has exploded into the scene and has become a giant in no time, it cannot be denied that a lot of its success is inextricably tied to the pandemic.
Social Media Giants
It is also true that companies like Twitter and Facebook have announced that they will leave it up to their employees to choose between the mode of work that suits them most, whether in person or remotely. It is indeed undeniable that the world is moving towards a more remote era, a phenomenon that has had its roots in the minds of the common worker as a fantasy for the longest time and finally has been realised through the catalysis of the chaos that ensued after the onslaught of the virus, we also cannot deny that there exists a lot of uncertainty in the future of Zoom.
Whenever there is promising news of COVID-19 vaccines or policies that are in favor of easing lockdown restrictions, stocks for drug companies go up whereas stocks of Zoom and other remote communication companies go down.
Zoom’s question of its future ultimately comes down to the future of remote work. And presently the changes that remote work is conducting to the table “are a disaster for low skilled labour and could be a good thing for high-skilled labour,” said by Gerald Davis.
While some niches will see remote job continued to be in use even after the pandemic is over, it is clear that like any other economic shock the workforce will be affected unevenly. Low skilled labor cannot rely on technology to work off of and be productive.
Many companies base their salaries according to the area where their employees live. It’s not uncommon to pay less to people who live in less expensive areas.
While one can argue that geographical mobility is no longer a factor in the recruitment of employees and that will result in job qualifications to be the primary deciding factor in talent recruiting regardless of location, one must remember that geographical mobility will once again become a factor once lockdown eases and additionally there are different kinds of challenges to be hiring remotely and quality assurance is of the top most priority for any HR department. On campus recruiting can be the appropriate solution for the hiring concerns during any scenarios.
The deeper change, however, is organisational. Normally, all the different employees of an organisation are unique information carriers that complement each other and are their own processes in one bigger system. For that reason, although not necessary, it is vital for employees to work together and at the same time. To counter the problems that may arise when you shift the normal organisation of employees to remote working, companies seek to separate individuals from the information they possess and compile it all in one place to create a knowledge repository that an employee can access at anytime from anywhere.
Remote Working Model
Secondly, the remote working model also allows for companies to hire additional workers from freelance platforms according to their goals which companies are now more conducive to.
However, a high skilled freelancer that specialises in his niche can charge high hourly rates but workers like those in customer service or data entry will see their wages reduced because the market price for them is lower than what they had been getting paid previously because companies have internal pay scales to maintain which they do not apply to freelancers.
There is always a lack of transparency in the remote working model and that along with other problems means that despite the talk of how the remote working model should be adopted permanently, it is simply not realistic, which means that Zoom will see a shrinkage in its audience once the pandemic is over.