Skip to content
Home » Migrating Your Website by Yourself with an Extension vs. With the Help of Professional Team

Migrating Your Website by Yourself with an Extension vs. With the Help of Professional Team

Migrating Your Website

SEO professionals use the term website migration to describe the event when a website experiences considerable alterations in areas that can substantially impact its search engine visibility – especially changing the UX, design, content, structure, platform, or location of the website. 

Ecommerce stores benefit from migration in the following ways:

  • No support service
  • Trendy storefront
  • Better security
  • User-friendly procedures of checkout
  • Easily usable backend
  • High scalability
  • Improved performance of the website
  • Enhanced compatibility with the help of the latest APIs in the market
  • Improved smartphone experience
  • In-built testing functionalities
  • Reporting feature 

What are the different types of website migration?

  • Hybrid or combination
  • Structural 
  • Redesign 
  • Content management system
  • Top-level domain
  • Domain
  • Subdomain
  • Protocol

Manually migrating your website 

You need to migrate your website manually if there is a huge amount of data, or if the migrating will be from a non-cPanel server. When you have the website files on the computer, there will be numerous folders in the cPanel. This is where all kinds of information are stored. The document root or webroot will have the website data. You can upload your files to the folder in either of the two following methods:

  1. Using File Manager of cPanel
  2. Using FTP

Copying files using File Manager of cPanel

After you log in to cPanel, go to Files and access File Manager. Select Web Root from the pop-up window and click Go. File Manager will allow you to go through the folders and provide you with tools to upload the files. 

Copying files using FTP

You will require an FTP client when copying your files using FTP. The most popular one is FileZilla. When you are done with installing and download the FTP client, you will have to customize it to connect to the IP or hosting server provided in the welcome email. With this put in your login details of cPanel. Then locate and upload the files from the computer to the server using FTP. 

Migrating your website with an SEO team

A professional team will ensure efficient and quick migration of your website. During the procedure, they will reduce website downtime and mitigate SEO risks. Professional SEO migration services consist of the following:

  • Visibility/Ranking benchmarking
  • Backline updates
  • Website move verification with Bing and Google
  • Duplicate content removal
  • Page canonicalization
  • Internal link updates 
  • Comprehensive URL redirect mapping
  • Analytics benchmarking
  • Present URL crawl and page inventory

You can migrate from Shopify to BigCommerce either by yourself or with the aid of an expert team. But doing it by yourself will expose you to the following risks:

  • Losing page and search engine ranking
  • Lengthy website downtime
  • Losing website content
  • Broken internal links
  • Inflexible or stagnant content and template

By collaborating with professionals, it makes sure that all the best practices of SEO are arranged to be launched and all the pages are properly redirected. Your search engine will be optimized and the content on the website will be improved for experts to prioritize and score your content.