The beginning of a new year always represents the arrival of new challenges. And if you have what the marketer has, I’m sure you won’t be willing to back down. So I ask you: would you be curious to know some emerging social media to which to devote time and money?
5 New Growing Social Media
Here is a list of five new platforms that cannot be missing from your marketer’s “baggage”. Let’s see what it is then.
I don’t think TikTok needs an introduction at all. We all know how it works: in essence, the App allows users to create short-lived videos which are then played in a loop. However, what sets TikTok apart from other video creation platforms is the ability to add music, fun effects, AR filters and much more.
If your target audience is between 16 and 24 years old, this platform is perfect for promoting your business, especially in the fashion sector and in the case of e-commerce interested in collaborating with influencers.
Lasso, which was quietly released in late 2018, is basically the version of TikTok revisited by Facebook. In fact, users can create and share short-lived videos using fun flutes and effects. Indeed, they can also use their Facebook or Instagram account to share videos between their Facebook Stories.
3. True or Vero
Vero is a valid Instagram alternative, which stands out for not having advertisements, data extraction, and algorithms. But these are not the only things that characterize this platform. On Vero, users can share the content of all kinds: photos, music, TV shows, films, books, links and much more. Furthermore, users decide who will see the content they share by choosing from four categories: close friends, friends, acquaintances or followers.
Steemit is a blogging and social media platform founded on blockchains. Every user who creates and maintains content is rewarded with the STEEM cryptocurrency. So when a user creates content that is voted on, then they are rewarded. But they are also paid when they vote for content posted by another.
Caffeine is a social broadcasting platform similar to Twitch. Created by a team of ex-Apple designers and mainly focused on gaming, entertainment, and creative arts. In this way, users can create live broadcasts for friends and followers and viewers. That can interact with producers through comments and reaction emojis.