Getting on top of the search engine is what every website looks for. Though it is not that easy to get to the certain top tips may help you boost your site ranking. With ever-evolving SEO strategies, it becomes quite difficult to get to the top, and if ever you get your prime slot remaining, there needs a lot of work.
Here are some Sure-fire SEO tips to boost your site ranking; to stay on top is as important as your old Britannica or the yellow pages we have depended upon in the past.
Tips to boost your site ranking:
- The right keyword
Finding the right keyword is a crucial part of getting to the top of the SEO. The right keyword will drive organic traffic your way. If your page doesn’t target proper keywords, then it is impossible to get the attention of the traffic.
A solid keyword strategy helps strengthen your position in the search engine. The keyword should appear in the beginning. The closer the keyword, the better it is.
The first heading is very important, and it should have the main keyword in it. If you can hit on the right keyword, then everything gets better from here.
The keyword you choose should have large followers and fewer competitors, but actually, your competitors also will be searching for the same thing, so these types of keywords become rare. Take time and do your research and get the apt keyword for your site.
- URL structure
The first thing that Google looks for is your URL. Your URL structure should be short and relevant to the page topic. If you have your target keyword in the URL, your website will get a boost. The URL you choose should be related to your content and the keyword.
- The title of the page
One of the important factors that a search engine looks for to put you on the search results is the title tag. This tag will give your site description to the users and web crawlers. The title tag should be within 50-60 characters.
The description should be short but significant with relevant keywords. Having the target keyword on the title tag also is a good way to boost up your ranking.
Google and other search engines are always looking for relevant keywords, so make sure that your keyword appears on the title of your website content. But make sure that you do not stuff your content with keywords because Google doesn’t like stuffing of keywords.
- Original and unique content
Google is a search engine that is always in the lookout for original content. These contents should keep the readers engaged, and people always search Google for informative content. So having unique and original content on your website can give you a good position in your ranking. This is one important tip in Sure-fire SEO tips to boost your site ranking.
A blog section on your website with informative articles of about 2000 words can also attract users and web crawlers to your page.
These links actually act as votes for search engines and practically say that lots of websites use your webpage information. Never use paid backlinks because Google will end up finding out, and your web page may go into spasm. So use genuine backlinks, and the more links you have on your web page, the more ranking it gets.
- Mobile friendly
Make your webpage mobile friendly. Most of the people looking for information search through their mobiles, and if your webpage is not mobile-friendly, the users cannot access your page, so it is better to have a mobile-friendly webpage. A mobile responsive interface gets a good ranking in the search engine.
If a user has a good experience from your web page, the ranking of your site automatically goes up. So try hard to keep your webpage in such a way it gives optimum satisfaction to the users.
- Your website speed
The speed at which your website loads are very relevant, and it has a great impact on organic traffic. The next important tip on Sure-fire SEO tips to boost your site ranking is that your website loading time should not keep the users waiting.
Always keep checks on your website loading speed. Though you cannot rectify everything, you can still do your bit.
If your sites load faster, people will visit it frequently, and your search engine ranking will go up automatically. There are several techniques on the internet that can help you boost your website speed. Make use of these techniques and get your ranking higher.
- Guest posting
Something that is getting popular recently is guest posting. Posting your content on authoritative sites can give you a good boost. The strategy of posting blogs relevant to your website in good authority sites can improve your ranking a lot and we SEO Tech Experts offers premium Guest Posting Services in Gurgaon, Haryana, India
- Spy on your competitor
Keep your ears and eyes open and see what your competitor is up to. Repeat or exceed the performance of your competitor. Use tools to keep track of your competition and analyze and try to do it better. This will make your ranking go up.
- Keep your site safe.
Users like safe sites, make sure that your site has an SSL certificate; Google has recently announced that this is the easiest way to boost up your SEO ranking.
Try moving your site from HTTP to HTTPS and let your users and web crawlers know that your site is safe to use. Though updating may be costly, it will be a reason for future gains.
Let’s sum up
The above tips are Sure-fire SEO tips to boost your site ranking, and it can surely help you get the desired ranking. To stay on top needs constant interest and focus. You should always keep doing all you can to stay on the top of the search engine.
Once you are on top, it doesn’t mean that you can remain there. Lots of websites are doing the same thing that you have done, and in a matter of time, they can come up, so always remain alert and never lose interest.