- Being ‘Vocal for Local’, 99% products METRO sells are ‘Made in India’; Tumakuru store toprovide platform to several indigenous regional brands to cater to the local needs
- Storelocated at Mandipet Main Road, will create over 200 direct and indirect employment opportunities for the local economy
October, 2020: METRO Cash & Carry, India’s largest organized wholesaler and food specialist today launched its first METRO Wholesale store at Tumakuru. The new store, which is its 28thMETRO wholesale store in India, was inaugurated by Chief Guests
Shri GS Basaravaj, Member of Parliament (MP), Tumakuru Constituency, Karnataka and Shri G. B. Jyothi Ganesh, Member of Legislative Assembly (MLA), Tumakuru Constituency, Karnataka along with Manish Sabnis, Director- Offer Management and Supply Chain& Own Brands, METRO Cash & Carry India
in the presence of Karnataka state Government officials, local dignitaries and key supplier partners. The new store is the seventh store for METRO in the state of Karnataka.
Spread over 24000 sq. ft., the store is strategically located at Tumakuru’s business hub- Mandipet Main Road and will cater to over 25,000 registered customer across the city which includes kiranas and traders; Hotels, Restaurants & Caterers (HoReCa); Services, Companies and Offices (SCOs) and self-employed professionals. Apart from Tumakuru district, the store will benefit business customers from neighbouring markets such as Sira, Gubi, Tiptur, Kunigal, Nitur, Madugiri, Dabaspet, Chikkanayanakahalli amongst other. The METRO wholesale store stocks a wide range of globally benchmarked quality assortment of over 4500 products in both food and non-food category. The new METRO Wholesale store will significantly contribute to the local and state economy by generating over 200 direct and indirect job opportunities.The new store is also integrated with METRO’s B2B e-commerce app to ensure a convenient shopping experience for the customers.
Reiterating METRO’s commitment to India, Mr.Manish Sabnis, Director- Offer Management and Supply Chain& Own Brands said, “Tumakuru store is a significant addition to our portfolio as it strengthens our foothold in the state of Karnataka. The launch comes amidst the COVID-19 pandemic and despite the weak economic sentiment; METRO is committed to its store format and its goal of sustainable expansion in India. As Champion for Independent Business, we have always been vocal about empowering the independent businesses, MSMEs, small traders and kiranas. The new store will boost the local supplier eco-system as it will source locally relevant food and non-food items from regional players to cater to the needs of the Tumakuru customers. As part of our expansion plan, we will continue to augment our footprints by adding more stores, improving our assortment and rolling out initiatives that will positively impact our customers’ business.”
Further commenting on METRO’s commitment to achieve the ‘Atmanirbhar Bharat’ vision Mr.Sabnis said, “At METRO, we firmly believe that MSMEs and small businesses are the backbone of a resilient national economy. We are committed to create a technologically advanced ecosystem and provide state-of-the-art digital solutions that will help the small retailers and the kirana eco-system to stay relevant in the competitive retail landscape. As an organisation, we are focused on transforming from a multi-specialist offline player to a B2B Omni-channel player focused on kiranas.”
The new store offers METRO’s promise of – everything under one roof, competitive pricing and uncompromising quality. Being ‘Champions for Independent Business’, METRO has always supported local businesses; 99% of products METRO sells are all locally sourced from MSMEs & local suppliers. The store is providing a platform to several indigenous regional brands such as Teju Spices; BMS confectionary range; Nilcos Coffee; Kalasa brand (Ragi Flour, Rice Flour, IdliRava; Sky Brand (steam rice); Keerthi brand (IdliRava, Ragi Flour, BansiRawa); Silver Star Brand (SonaMasoori Rice); Kalki and Amma Brand (SonaMasoori and Kolam rice) amongst others, to cater to the local consumption. The Tumakuru store will also have 200 plus varieties of rice, pulses, flours, spices, oil & grains, dry fruits and array of other commodities. The store will also offer a variety of METRO’s Own brands product that are competitively priced to provide value proposition to our customers.In addition, the store will house multitude of products in the non-food segment such as electronics, apparels, textiles, households, stationary, home improvements, footwear, luggage etc.
Apart from the wide-ranging assortment, business customers will also receive the facility of OPD; online ordering, digital payment and door-step delivery through GPS enabled trucks. Additionally, they will receive expertise and assistance from METRO’s commodity experts and a robust loyalty program designed to make buying experience more convenient and affordable.
METRO Cash & Carry anchors over 3 million customer base in India. Today, the company operates 28 wholesale distribution centres, catering to over 5000 suppliers, and has created over 14000 direct and indirect jobs across the country. METRO launched its first store in Bengaluru Karnataka in 2003 and already operates six stores in the city. Tumakuru is the first METRO Wholesale store outside Bengaluru in Karnataka for METRO India. To become a METRO Wholesale member, o register with a valid business license and photo ID proof copy by calling on 1860-266-2010 or log on to www.metro.co.in