Buying and selling houses has become more of an activity. We are aware of people selling their houses for enormous reasons. Either they can afford a better house to suit their lifestyles or they are moving a new locality. Whatever may be the reason, the house seller has to go through a lot of stress while selling his place. Under normal circumstances, a client simply visits the property retailer and instructs him to show me a house for sale near me. But Coronavirus outbreak has changed our lives with greater magnitude. Due to this reason, there is an apparent change in buying patterns of property customers. Virus outbreak and economic uncertainty are the major reason for the decrease in house-buyers activity. This article is your answer to how it feels like selling a house in pandemic and what are the strategies that can help you to boost your property sales.
How to effectively sell properties in COVID-19?
Not a lot of homeowners are willing to sell their homes in the midst of a pandemic. Despite this reduction in house seller activity, there is still a strong demand to buy and sell the house. Selling a home is quite stressful but it seems even worse to sell your house in the age of social distancing. You need to follow these steps to sell a home in this pandemic:
1- This virus outbreak is adversely affecting our daily lives. Therefore, it is not possible for us to meet people in-person and communicate with them. But if you are running a business and have clients in pandemic then you need to interact with people. Due to the ban on mobilization, it is not possible for you to meet your clients frequently. So, you can choose to have voice calls or video conversations with other retailers and your clients.
2- Real state professionals always focus on their personal branding. In normal days, you can grow your contacts through networking event but that just sounds impossible in the current situation. However, you can build your network through local platforms. You can use any media platform for your promotion. You can post classified property advertisements and similarly can trace any such property for your clients. That how you can establish your network in the midst of a pandemic.
3- Any real estate agent is aware of how uncertain the real-estate market is. Coronavirus outbreak is also affecting the property’s business just like any other sector. So, it is your duty to encourage your sellers to sell your homes now. If any of your customers were planning to sell their home before the pandemic, let them know that this delay makes no sense. Because the property prices can further go down.
4- Presenting a house beautifully is a regular practice when a customer wants to sell it. Due to pandemic, it’s not possible for buyers to visit houses and notice the good and bad in them. Rather than this, they are depending upon pictures and videos to have an estimate about the property they are interested in buying. Here’s what you can do to present a property.
- First of all, you can ask the in-residence owner to clean the place and remove any unnecessary items that are affecting the outlook of that place.
- Secondly, you can ask them to use virtual staging apps to furnish their place.
- Then, any fresh flower or potted plants can be used to hide the dark areas in the place.
- Further, you can also use the three-point lighting technique to enhance the desirable features of your property.
5- Under these circumstances, you can assist buyers with virtual and outdoor tours. But if they still insist on visiting the place you can ask for investor’s approval before showing the place in person. Moreover, you can ask the buyer’s agent to make offers for interior inspection.
6- Further, you can include a coronavirus clause in your agreement.
Property selling in times of pandemic is not easier. Property retailers are trying their best to assist both their sellers and buyers. So, if you are looking for a trustworthy property retailer you can consider Circle Properties.