Being an internet surfer, you may have a little idea of how Google ranks websites and show you the results for your search. It tries to show you the best probable website which is fulfilling your need without you having to work too hard to get what you are looking for. Now the question is how Google does this?
Google ranks a website higher by using unique location factors such as keywords, location, content, and much, much more. Business listing sites like Yelp and Citylocal Pro are also playing a key role in improving the Google ranking of a website. However, there is a separate set of SEO strategies that you need to learn when you are listing your business in a business listing site.
If you are going to list your business on Citylocal Pro, this is how they optimize your website and improve your business listing rankings through their proven Citylocal Pro SEO strategies. Here we go:
By Publishing Reviews
This is a tool that nearly all the business listing directories follow religiously. The same is the case with Citylocal Pro. When you list your business there, you are just not leaving your business information, address, and the information of locality where you serve, but it is a place where you can also ask your customers to leave reviews about your service. The reviews published on this directory help you rate your business well especially if you are serving in a region where there is lots of competition among the products that you are selling.
By Accurately Entering Business Information
Well, there is no second opinion about it. If the information given on the listing site is not accurate, you are less likely to get higher rankings. You have to optimize correct information for the readers so that they are not misguided. The ranking on this business listing directory works just like Google. You just have to give the best experience to your readers and you will appear at the top of the listings.
By Including Keywords
When you list your business on Citylocal Pro, they also do search engine optimization. Adding keywords is the basic part of SEO and if your profile is not optimized with the right keywords, customers would have difficulty in finding your business. When you include relevant keywords, it helps users find your website not only on Citylocal Pro but also on Google, Yahoo, and Bing because these listings are later on indexed by all the major search engines.
By Getting Backlinks
You have listed your business information on this listing directory, but this is not enough. The team at Citylocal Pro will earn backlinks for this profile page so that your page appears to search engines as a hot commodity. To incorporate more backlinks, this directory offers an option for check-ins and you can also put a linkage badge on your website.
By Listing In Accurate Business Categories
If you are running a food chain but when you are listing your business in local directories, you have chosen a wrong category like manufacturing, your business listing ranking is not going to get better. When you list your business with Citylocal Pro, they make sure that it is listed in the accurate business directories so that you are found by potential customers.
By Optimizing Your Images
The images of the products or services that you upload on your listing profile also need to be optimized. All the big search engines judge by the photo what your product or service is all about. So, make sure when you are uploading an image, you write down a descriptive name of the file. Do not go overboard as it destroys the real objective. An accurately optimized image adds value to your listing profile on Citylocal Pro which in turn improves your local business rankings.
By Keep Updating Your Listing Profile
This is another strategy that you can use to improve your local business ranking on Citylocal Pro. All you have to do is just keep updating your listing profile. You can do this either by responding to the reviews of the customers, by editing images and by updating the content. Every time you enter new information, it is picked up by the algorithm and your business keeps on appearing at the top of the search engine results.
By Making Regular Announcements
When you make regular offers to your prospective customers, it keeps them hooked to your page and they keep on returning for more. Just make sure that when are offering something, use the right keywords so that you can appear in more searches and get lots of new customers as well.
When you are doing SEO for improving your rankings on Citylocal Pro, the ranking parameters are not as complex as when you do SEO for Google, however, you need to pay equal importance to these factors if you want to get more business locally.